AXA
A design challenge to equip families with the tools to teach them about financial literacy. The result an app that teaches children about the value of money, saving and budgeting 
5 week project. The process involved in depth depth interviews with parents and children. Journey mapping and user flows to make the app experience as seamless and intuitive as possible





Using barcode scanning the app is able to identify the price of objects allowing children to understand the cost and value of things around them
The app is fun and engaging using personalisation, interactive games and challenges to create an enjoyable learning experience for the child